Reddit Recap
CultureDefinition
Reddit Recap is the platform's annual, personalised year-in-review feature, first launched in December 2021 as Reddit's answer to the popular wrapped-style summaries offered by other services. It compiles a user's activity over roughly the previous twelve months, including the communities they joined, the topics they engaged with, posts they upvoted, and playful statistics, and presents the result as a shareable summary delivered primarily through the official mobile app.
The feature matters less as governance than as an example of how Reddit packages its data back to users to drive engagement and shareability, encouraging people to reflect on and publicise their participation. Alongside the personalised recaps, Reddit publishes aggregate best-of-the-year lists that highlight the platform's most notable posts and communities. Recap also quietly illustrates how much Reddit knows about each account's behaviour, since assembling a personalised summary depends on the same activity tracking that underlies recommendations and advertising, tying a lighthearted annual ritual to the broader questions about data and user profiling that surround any large platform.